Team2

Cheri Lin

Chief Marketing Officer

Cheri Lin was appointed Chief Marketing Officer in March 2017. As CMO, she is primarily responsible for formulating a compelling brand identity, delivering messages that resonate with all Learning Ally constituents from presale to sale and engaging volunteers, students, parents, and teachers to drive student success.

Cheri brings a track record of success from working at leading healthcare companies, B2B healthcare service companies, and start-ups. She started her marketing career at Johnson and Johnson building brands such Tylenol and Procrit and received prominent industry awards including; named Top 25 DTC Marketer and TV ad ranked #3 in New York Times Best Advertisement listing. With a passion for building, Cheri became employee #7 at a start-up called P4 Healthcare where she launched a profitable and award-winning Caring4Cancer patient education brand. In the past 7 years, she was the founder of a consulting business which has successfully rebranded and launched numerous products, services, and companies. Cheri holds a BA from Union College and an MBA from Duke University.

Leadership

We all have our personal stories and unique backgrounds that connect us to the organization and its mission. Different in many ways, yes, but everyone on the team is passionate about education and possesses a true desire to see students overcome their learning differences to succeed academically, and beyond.