Basic marketing a marketing strategy planning approach

Name: Basic marketing a marketing strategy planning approach
Author: Perreault William D.
ISBN: 9780073529806

by Perreault William D.

Synopsis

This book offers a thorough integration of the latest marketing themes, topics and examples blended with the traditional strengths of communication and a focus on management decision-making in marketing.

Available format(s):

Classic Audio

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Book Information

Copyright year	2008
ISBN-13	9780073529806
ISBN-10	007352980X
Class	Copyright
Publisher	McGraw-Hill/Irwin
Subject	BUSINESS & ECONOMICS
File Size	0 MB
Number of Pages	824
Length of Recording	73
Shelf No.	JC582