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Concepts Strategic Management and Competitive Advantage

by Jay Barney; William Hesterly

Synopsis

Core strategic management concepts without the excess.  
 
Just the essentials—Strategic Management and Competitive Advantagestrips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.  

The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management.

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Book Information

Copyright year 2010
ISBN-13 9780136094944
ISBN-10 0136094945
Class Copyright
Publisher Prentice Hall PTR
Subject BUSINESS & ECONOMICS
File Size 0 MB
Number of Pages 380
Length of Recording 27
Shelf No. JX163