Organizational behavior a strategic approach

Synopsis

A bright idea

People are the source of bright ideas in every organization. They power the organization's performance, competitive advantages, and long-term financial success. And when they are plugged into the firm's strategic goals, the results can be extraordinary.

By emphasizing the connection between organizational behavior and performance, Hitt, Miller, and Colella help you understand the value of OB to today's organizations and your future career.