World business globalization analysis and strategy

Synopsis

Master the basics of International Business with WORLD BUSINESS: GLOBALIZATION, STRATEGY, AND ANALYSIS! With in-depth coverage of topics such as internationalization and global strategy, this management text gives you the tools you need to be successful in this course and in your career. Take advantage of the free course website that includes PowerPoint presentation slides that will help you with note taking. Quotations from well-known politicians, economists, businesspeople, philosophers, poets and writers give you different perspectives while reinforcing key concepts.