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Marketing research online research applications /

by Burns Alvin C.

Synopsis

This market-leading textbook returns with new and updated exercises, coverage and features. Most notable is a special emphasis on online marketing research.

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Book Information

Copyright year 2003
ISBN-13 9780130351357
ISBN-10 0130351350
Class Copyright
Publisher Prentice Hall
Subject BUSINESS & ECONOMICS
File Size 0 MB
Number of Pages 642
Shelf No. GV106