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International business : an integrated approach

by Wild John J.

Synopsis

This text uses a cross-functional, integrated approach to describe the role played by each business function in international business. It presents examples from a non-North American viewpoint, giving students a global perspective. Available with GLOBE (CD-ROM with electronic Atlas and exercises).

Available format(s):

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Book Information

Copyright year 2000
ISBN-13 9780138621865
ISBN-10 0138621861
Class Copyright
Publisher Prentice Hall
Subject BUSINESS & ECONOMICS
File Size 0 MB
Number of Pages 570
Shelf No. GA588