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Strategic communication in business and the professions

by O'Hair Dan.


Designed for introductory business and organizational communication classes, this successful, multi-edition book focuses on helping the reader to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition addresses current challenges to business communication created by advances in new technology, the global marketplace, shifting communication priorities, and diversity within the workforce.

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Book Information

Copyright year 2008
ISBN-13 9780205561209
ISBN-10 0205561209
Class Copyright
Publisher Pearson/A and B
File Size 0 MB
Number of Pages 467
Length of Recording 30
Shelf No. JB642