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Modern management

by Certo Samuel C.

Synopsis

This book provides a comprehensive, flexible approach to the basic skills of business management with an emphasis on skills and applications. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how–all toward the goal of achieving organizational success. Built around the concept of “Core Plus” - a core of chapters covered in most courses, surrounded by a rich selection of optional chapters - enabling flexibility in the way the text is used. Management History, Operations Management, Information Technology in Management, and Creativity and Innovation in Management. For managers at all levels.

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Book Information

Copyright year 2006
ISBN-13 9780131494701
ISBN-10 0131494708
Class Copyright
Publisher Pearson/Prentice Hall
Subject BUSINESS & ECONOMICS
File Size 0 MB
Number of Pages 630
Shelf No. HP039